stylefiledesign.com » Typographic Image

New Russian Design

Jayce — Thu, 28 Aug 2008 22:17:22 +0000

Rather than being imporant on a reading level, the two big letters are viewed. They primarly serve the role of aligning and anchoring objects. Their difference in value causes them to jump forward/backward in space.

Fly Meat

Jayce — Thu, 28 Aug 2008 22:09:17 +0000

Captions printed on a glass of shopping window become a piece of typographic art. White shape (with hairline black stroak) proved a very stark contrast with the colored field. Eye reads the shapes before it tries to make out the words. Varying size and modulated nature of type create a puzzle-like feel.

Found on Flickr: http://www.flickr.com/photos/purbancik/449480627/in/set-72057594131344175/

16—Not For Long

Jayce — Thu, 28 Aug 2008 15:53:51 +0000

Type created from light has a feeling of impermanence. At any moment the lights (dots) could change to almost any infinite number of other combinations. We do not just read the number (lit lights) but also the un-lit dots—the potential for it to change. Because of this the entire view becomes abstracted.

House Industries Studio Lettering

Jayce — Thu, 28 Aug 2008 15:04:13 +0000

We are used to viewing letters (or other typographic marks) on a flat surface, and their forms are mostly opaque—we do not see the paper through them.

This print from House Industries, though, transforms a simple letter into a typgraphic image. We read the detail as a texture that becomes more interesting than the communicated value of the letter itself. The drastic depth of field separates the image into three sections: very near, middle ground, and background.

http://www.houseind.com/index.php?page=accessories&category=books